Marketing management : (Գրառման հմ. 47346)

ՄԵԸՔ մանրամասներ
000 -LEADER
fixed length control field 00636nam a2200205ua 4500
001 - CONTROL NUMBER
control field 000426990
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240715053355.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 060216s1991 000 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0070489424
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Guiltinan, Joseph P.
245 10 - TITLE STATEMENT
Title Marketing management :
Remainder of title strategies and programs /
Statement of responsibility, etc. by Joseph P. Guiltinan and Gordon W. Paul.
250 ## - EDITION STATEMENT
Edition statement 4th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York, N.Y. :
Name of publisher, distributor, etc. McGraw-Hill,
Date of publication, distribution, etc. 1991.
300 ## - PHYSICAL DESCRIPTION
Extent xvii, 449 p.
500 ## - GENERAL NOTE
General note Includes bibliographical references and index.
650 14 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Management.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Paul, Gordon W.
Պահումներ
Source of classification or shelving scheme Damaged status Not for loan Home library Current library Full call number Barcode Koha item type Public note
Universal Decimal Classification   In House National Polytechnic University Library National Polytechnic University Library 658.8 G-94 EU0517656 Books Three Hour Loan

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